Privacy Policy

This notice applies to customers in the United States and the United Kingdom.

Roi Domus LLC ("Purelia", "we") processes personal information to run mypurelia.com and fulfil your orders. Contact: Roi Domus LLC, 1209 Mountain Road Pl NE, Ste N, Albuquerque, NM 87110, United States, info@mypurelia.com.

Information we collect

  • Contact details: name, shipping and billing address, email, phone number.
  • Order details: products purchased, amounts, returns and messages with customer support.
  • Payment details: handled by our payment providers. We only receive the result of the transaction.
  • Browsing data: IP address, device, browser, pages visited and cookies.

How we use it

  • To process orders, deliveries, returns and customer support.
  • To meet tax, accounting and other legal obligations.
  • To send newsletters and offers, if you opted in. You can unsubscribe at any time from the link in every email.
  • To measure and improve our website and advertising, using cookies where you have allowed them.
  • To prevent fraud and protect our website.

Who we share it with

We share information only with service providers that help us run the store: Shopify (our e-commerce platform), payment providers, carriers and warehouses, and email, analytics and advertising providers. We may also disclose information when required by law. We do not sell your personal information for money.

How long we keep it

We keep order information for as long as needed to fulfil your order and meet legal requirements. Marketing data is kept until you unsubscribe.

Your choices and rights

You can ask us to access, correct or delete your personal information, or to stop using it for marketing, by emailing info@mypurelia.com. We'll reply within 30 days.

United States. Depending on your state of residence, you may have additional privacy rights, including the right to know what we collect, to request deletion and to opt out of targeted advertising. You can exercise them by emailing us. We won't discriminate against you for using your rights.

United Kingdom. Under the UK GDPR, we process your data to perform our contract with you, to meet legal obligations, for our legitimate interests (such as preventing fraud) and, for marketing and non-essential cookies, with your consent. You also have the right to data portability and to object to processing. Some of our providers are located outside the UK; transfers rely on adequacy regulations or standard contractual clauses. You can complain to the Information Commissioner's Office (ico.org.uk).

Cookies

Essential cookies keep the website and cart working. Analytics and advertising cookies are used according to the choices you make in our cookie banner.

Children

Our website is not intended for anyone under 18, and we don't knowingly collect their information.

Last updated: October 21, 2026.